For two years I worked as part of a team to help launch BrewDog Distilling Co. Taking a similar approach to their spirits as they do with their beer; plenty of attitude, fast paced thinking and a bold, outspoken way of behaving.

After a very short time of working with them the result was two gin brands, a vodka, a rum, a hard seltzer, and a range of flavour iterations along the way. Here includes two of the gins I helped develop, Zealot’s Heart and Lone Wolf re-design.

A gin with bite. We were tasked with creating a more commercially available pack design which speaks to BrewDog’s attitude and goes against the typical gin design principles, helping to stand out in the crowded marketplace.